Campaign Transparency Platform

BrightPathIQ

Mobile billboard campaigns made visible, trackable, and easier to prove.

Give your campaign more than street visibility. BrightPathIQ helps advertisers see where their campaign is running, what proof is collected, and how performance is reported after the truck hits the road.

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Platform Overview

Every campaign includes core proof of play and a final recap. Premium upgrades add live engagement tracking and expanded campaign visibility.

Live GPS Tracking

Included

Shows truck movement and proof of play.

QR Tracking

Premium

Tracks scan activity from campaign creative.

SMS Tracking

Premium

Tracks keyword responses and lead activity.

Live Analytics

Premium

Gives expanded campaign visibility during the campaign.

Final Campaign Report

Included

Gives clients a downloadable recap after the campaign ends.

Included features come with every campaign. Premium features are available as upgrades.

How It Works

1

Campaign is scheduled

2

Route is planned

3

Truck goes live

4

Proof is collected

5

Report is delivered

Campaign Visibility Preview

Each view is built to give advertisers clear visibility into their campaign.

Campaign Overview

Shows campaign dates, route focus, campaign status, and assigned coverage details.

Access Controlled

Live Proof Of Play

Shows GPS visibility, route confirmation, and campaign movement when active.

Access Controlled

Engagement Tracking

Shows QR scans, SMS keyword responses, and live analytics when premium upgrades are active.

Access Controlled

Campaign Reports

Gives advertisers access to proof photos, campaign summaries, and downloadable recap files.

Access Controlled

Campaign Reporting

Every campaign is organized into a clear recap that helps advertisers understand where the truck ran, what proof was collected, and what engagement activity was captured when tracking upgrades are active.

Route SummaryProof PhotosCampaign RecapEngagement ActivityDownloadable Report

Get Access To BrightPathIQ

Approved advertisers and agency partners receive access when their campaign view is ready.

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